Apple and Major League Soccer announce MLS Season Pass launches February 1, 2023
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Apple and Major League Soccer today announced MLS Season Pass will launch February 1, 2023 — introducing an unprecedented subscription service to fans in over 100 countries and regions that features every live MLS regular-season match, the entire playoffs, and the Leagues Cup,1 all with no blackouts. MLS Season Pass will bring MLS to its biggest worldwide audience ever, in a more simple and streamlined way: All matches will be available on billions of devices through the Apple TV app on Apple devices, smart TVs, streaming devices, set-top boxes, and game consoles, and the web at tv.apple.com. The launch of MLS Season Pass marks the official kickoff of the 10-year partnership between MLS and Apple, a historic first for a major professional sports league.
In addition, 2023 expansion club St. Louis CITY SC today unveiled its jerseys for the inaugural season of the club and provided the first look of the Apple TV sleeve patch. All 29 clubs will have the Apple TV patch in a different color, with the rest of the clubs’ jerseys to be shared in the weeks leading up to the start of the 2023 regular season.
“There isn’t a more perfect time to introduce MLS Season Pass, coming off the heels of the most dramatic MLS Cup in history and with MLS as the fastest-growing soccer league in the world,” said Eddy Cue, Apple’s senior vice president of Services. “We’re counting down the days to February 2023 when fans everywhere can enjoy MLS Season Pass on billions of devices — all with no blackouts.”
“We could not be more excited to bring our fans MLS Season Pass, a new home for all MLS matches and a wide variety of league and club content they can’t get anywhere else,” said Don Garber, MLS’s commissioner. “We have the most engaged and passionate fans in sports, and now they’ll have every match everywhere with MLS Season Pass.”
MLS Season Pass will be home to the most expansive and accessible programming lineup ever for MLS fans, including all MLS and Leagues Cup matches, as well as hundreds of MLS NEXT Pro and MLS NEXT games during the season. During match days, MLS Season Pass will feature an exclusive live match whip-around show so fans never miss an exciting goal or save, as well as game replays, highlights, and analysis. Starting February 1, fans can subscribe to MLS Season Pass on the Apple TV app for $14.99 per month during the season or $99 per season, and Apple TV+ subscribers can sign up at a special price of $12.99 per month and $79 per season.
Launching February 1, 2023, MLS Season Pass will be the exclusive destination to watch every live MLS regular-season match, the entire postseason, and the Leagues Cup — all with no blackouts.
As previously announced, the MLS 2023 regular season will kick off on February 25.